Hey there! I am an experienced Art Director, Graphics and Product Designer based out of  New York City. My work lies at the intersection of  culture, data, behavior, and storytelling. I graduated from the Masters in Communication program at Parsons School of Design recently where I strengthened my ability in Digital Product Design and User Experience along with flexing a lot of muscles in creative coding and testing. With over six years of interdisciplinary design experience in Advertising, E-Com and Brand Design I have learned to build visual narratives through coalescing cultural undertones and insights. My working style is research and insight driven which is often backed by my love for typography , data and color-codes.


When I am not working on client work I am often testing new tools.  I enjoy type design in Glyphs App, 3d Art  in Cinema 4d and creative coding with HTML CSS Vanilla JS and p5.js ,  which I always find some time to unwind with. When I am really really not working  I spend an unhealthy amount of time deciding what to eat for next meal, staring and sitting around benches, living the slow life.





Education




2017-2018
Visual Design- Masters Diploma
Scuola Politecnico di Design, Milan, Italy


2010-2014
Bachelor in Design /Industrial
National Institute of Fashion Technology Delhi


2022-2023
Summer Intensive - Intercation Design iNTRO
Copenhagen School of Interaction Design



Experience


2019-current
Brand Design Consultant (Remote)
Paksha, Tarinika, Infinity Atelier, Tanishq, Maksika, Sankruti, Haptik


2020-2021
Associate Group Head
Dentsu Webchutney


2019-2020

Senior Art dIRECTOR
Dentsu Webchutney


2018-2019
Art dIRECTOR
Dentsu Webchutney


2015-2017
Communication Designer
Address Home


2014-2015
 Industrial Designer
Dorma Kaba


2013-2014
Industrial Designer Intern- Magppie








Write to me at ︎︎︎
inasiddiqui23@gmail.com





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inasiddiqui @ 2023

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